id: 2101,4 title: Mere-exposure effect. date: 2021-01-13 Mere-exposure effect. Becoming familar with something caused the brain to start acting as if it understands the thing deeply.rA2 ↩ Sönke Ahrens, How to Take Smart Notes: One Simple Technique to Boost Writing, Learning and Thinking: For Students, Academics and Nonfiction Book Writers (North Charleston, SC: CreateSpace, 2017). (See notes.)