Outcome-oriented thinking creates insight by focusing on things related to the outcome.

Problem orientation potentially misses insight by only circling through minutiae about the issues. Thinking globally pulls together more diverse areas of the mind, increasing likelihood of breakthrough.rR1 Impacts goal success. Orienting toward action is empowering and motivating.


  1. David Rock, Your Brain at Work: Strategies for Overcoming Distraction, Regaining Focus, and Working Smarter All Day Long, 1st ed (New York: Harper Business, 2009). (See notes.)